Unfortunately, many people have not got a clear understanding of how search engine optimization works and what they can expect. So below are 5 key points about google and SEO that should help everyone J

1. Patience – “SEO takes time”

You cannot optimise your website today and expect results tomorrow or next week. Search engine optimization takes time. Search engines have to find your new optimized pages, they have to find the new links to your website, they have to update the index, etc.

2. Maintianance- You must change your web pages

Google loves fresh new content so update your site regular. This can done via a blog or just simple updates like specials or promotional updates.

3. Friends- You need links and you need the right links

Google thinks that if other sites are linking to you then these backlinks are treated as almost recommendations by google. How highly they regard these links depends on the number and quality of the links. The links should be from sites with similar content or on similar topics as you would expect if a link is to be considered as a recommendation then you would expect them to be within the same field. Automatically created backlinks usually won’t help your rankings and they even might get you banned from Google’s index.

Back links should also have your keywords in the link text.

The more attractive your website is, the easier it will be to get good links.

4. Research Research Research-It’s vital you choose the right keywords

Research before your website is created so that the site can be built with the target keywords in mind right from the beginning. You can change and tweak them later on but it is putting the cart before the horse if you have a website created and then begin to think about what keywords your targeting.

5. Be realistic

Getting on the first result page for a highly competitive keyword is possible but your competitors will be old and established websites with a lot of backlinks who will be difficult to outrank because of these factors.

A better option would be to target less competitive keywords and work your way up to the highly competitive ones. Search engines must trust your website before they give you high rankings for very competitive keywords.

To get your free 1000 Google ads just follow the link or click the image to right to sign up and get 1000 Free Google Ads

This will enable you to make an informed decision on

whether to continue with a fully fledged campaign. Hot Goanna are authorised Google ads resellers and do this because they are confident that they can prove their value to you or your business in this time.

You can read more info here

Any one who does sign up let me know how it goes because I’d love to hear feedback on your experiences.

The new site had absolutely no incoming links, I hadn’t added it to my webmaster tools account or done anything at all for Google to know that the domain existed which got my brain wondering what was Google up too.

But I’ve since learn’t that Google is actually now a domain registrar and therefore knows when any new top level (.com .net etc) is registered. So when a new domain name is registered it actually seeks out this new domain for indexing. It only does this for top level domains not second level domains such as .com.au or .co.uk.

Interesting huhhh

So how does this affect our site SEO strategies?? Please leave your idea as comments.